98% of orders shipped next business day

Articles and Education

Training Is A Job

Training Is A Job

I was lucky enough to get the chance to chat with Chris Duffin about training recently.  It was a great conversation because we both have a similar mental approach to training: if we’re going to make it worthwhile, we need to go into the gym with a very concrete goal in mind.  And the more frequently we do that, the better.  While light days have their place in any sound training program, they’re just not fun.

Read more

Nerds Vs Bro’s And Why Science Matters

Nerds Vs Bro’s And Why Science Matters

The scientific method is one of the most important tools we have in the pursuit of maximal strength and muscular development. As research in the sports science field elucidates the various mechanisms and methodologies involved in athletic development we can derive more effective protocols and further enhance the results of our athletes. However, there are several criticisms of the literature and more accurately scientists themselves. Often there’s a dichotomy within the fitness industry where it’s the nerds vs the bros. In my opinion this polarization is entirely unhelpful and based on false assumptions about what each demographic actually represents.

Read more

Purchase options
Select a purchase option to pre order this product
Countdown header
Countdown message


DAYS
:
HRS
:
MINS
:
SECS