98% of orders shipped next business day

Articles and Education

6-Month Rule | Curing Ourselves Of Shiny Object Syndrome

6-Month Rule | Curing Ourselves Of Shiny Object Syndrome

Oftentimes I get questions about pieces of my training that show up on log, and many times I don’t answer these questions. What may surprise you is that I’m actually doing you a favor by not answering. It is human nature to get excited with new things, like new toys or ideas. The “shiny object syndrome” is in all of us at varying levels. As a human being, it’s important to recognize this and particularly if you hold influence of any sort in your field. Hell, I’d argue in todays social media age, we all need to be aware of this. Just think; if everyone had to wait a year before they could have posted about how awesome their Bullet-Proof coffee was, would they still post it? By now, we have seen that the novelty has worn off and most no longer do it. My choice to intentionally delay stating an opinion, what I call the 6-Month Rule, prevents me from endorsing fads that might not stick around, like the Bulletproof coffee trend.

Read more

Training Is A Job

Training Is A Job

I was lucky enough to get the chance to chat with Chris Duffin about training recently.  It was a great conversation because we both have a similar mental approach to training: if we’re going to make it worthwhile, we need to go into the gym with a very concrete goal in mind.  And the more frequently we do that, the better.  While light days have their place in any sound training program, they’re just not fun.

Read more

Purchase options
Select a purchase option to pre order this product
Countdown header
Countdown message


DAYS
:
HRS
:
MINS
:
SECS